
Hi there!
In today’s post, I want to share a secret that only super-affiliates know.
It is this secret that makes them super-affiliates in the first place. When everyone promotes the same offer, super-affiliates are the ones who secure the sale. There is no deception involved.
Why is this? Because they comprehend the formula that consistently generates sales. You are about to discover this secret as well.
Understanding the right affiliate offer that converts can change your approach entirely.
Are you going to use it?
I hope so.
There can only be one winner when everyone tries to get the same customers.
Your success depends on choosing an affiliate offer that converts efficiently.
There is no reward for being indolent (lazy).
You can be lazy and laid-back at times. The solution is to avoid working excessively for more than 12 hours a day.
Keep in mind that selecting the right affiliate offer, which effectively converts leads into sales, can make a significant difference.
But there are times when being lazy will cost you the sale.
Let me explain this idea further…
Many affiliates tend to send out a brief email, write a blog post, or create a short video that includes their affiliate link.
You can think of this like fishing: you throw out the line with a hook on it and hope the fish will bite.
Just like fishing, finding the perfect affiliate offer that converts requires strategy.
Speaking from experience, since my dad is a fisherman as well, fish aren’t that dumb.
People are smarter than fish (well, most of them), and they won’t bite either.
Ultimately, you need a hook!
Don’t settle for any old hook and bait either. It has to be something that your audience will want to grab.
Some affiliates will find some cheap PLR and think it’s a bonus.
The goal is to find an affiliate offer that converts better than just simple promotions.
This won’t work. Cheap PLR looks and feels like fake PLR. A cover that appears to date back to the early days of the Internet won’t deceive your audience.
Now, you may make some sales, especially if you already have a built-in loyal audience that KLTs you (knows, likes, and trusts you). But you won’t make as many sales or earn as much money as you could.
By giving a bonus that you worked hard to make, you can make your offer stand out.
This is a real-life example of a man who makes $45,000 a year because he has such a good and big bonus.
His success stems from promoting an affiliate offer that converts consistently.
Ted Carr is in charge of a Skool group, which you may or may not have heard of.
Right now, Skool is a community all-in-one platform that brings together online courses and community engagement, offering creators a centralized hub to launch, manage, and monetize their educational content and communities.
Benefits of Skool:
Ted Carr said that if people signed up for Skool through his link, he would set it up for them!
No one else offered that special bonus when he first started. That was his special bonus.
That sort of bonus is highly valuable and thoughtfully designed. It makes the buyer feel safe. They don’t have to worry about setting up their community.
They can buy it and relax by clicking the link.
Ted Carr receives $45,000 for his work, with all other expenses taken care of for him.
Creating an affiliate offer that converts can be your ticket to financial freedom.
Take a moment to think about this…
Another example. When blogging was new, John Chow, a super-affiliate and blogger, made a lot of money by sending people to web hosts. He promised to set up a blog for them if they bought through his link. He made a lot of money and helped his followers by finding the best bonus for them.
Speaking of web hosts, if you’re looking for one, I’d recommend Hostinger. It’s actually the web host I’m using to host this website and my other personal website (ericdimitriadis.com). It’s a great web host in my experience, and it’s very clean and user-friendly and not clunky (unlike a lot of other web hosts out there). It’s also a suitable beginning web host.
And in the interest of being transparent, if you join Hostinger, I will earn a commission. I always want to be transparent about that.
Now, back to the main topic…
Identifying an affiliate offer that converts is essential for maximizing your efforts.
First, you need to take a close look at the product you want to promote.
Be critical here. Are there flaws in it? Can you think of ways to improve the product?
Only brainstorm at this point.
Write down everything that could make this product even better. Do not consider whether it would be possible for you to create the bonus or not. Just write everything down.
An effective affiliate offer that successfully converts leads will attract more customers.
Let us assume that you are looking at a course that teaches writers how to finish a romance novel in two weeks.
The course is excellent. The course appears to be flawless, leaving no room for improvement. What then?
Think ahead.
What will the writer need after she has written the novel?
She would need proofreading, a cover, keywords for the publishing, a good description, traffic to her book, reviews, etc.
Once you have your product, ensure your affiliate offer that converts is well-crafted.
There are so many ways already for you to improve the original offer.
Which of them should you pick? Choose the approach you can develop and create!
If you can guide the writers in creating a cover, please consider including that in your bonus. If you can teach them how to write descriptions, please do so. If you can make an app that helps authors find the right keywords, do that and add it to your bonus.
Once you have chosen your bonus, it is time to create and not be lazy.
You must put in all the necessary effort to make this bonus so valuable that you could sell it.
But do not sell it.
By enhancing your affiliate offer that converts, you can drive more sales.
Please ensure it is exclusively available as a unique bonus for those who purchase the main product through your link.
Some writers will already know how to write a romance. But they will be so eager to get your bonus that they will buy the affiliate product.
Others may be undecided, but your bonus persuades them to make the purchase.
Others will choose your offer over a competitor’s because of the bonus.
Your affiliate offer’s unique value proposition will draw others to it and encourage conversion.
When it comes to creating an affiliate offer that converts, your bonuses can be relevant for both physical and digital products.
If you are promoting a physical book, you could create a unique bookmark from a print-on-demand service and send that to buyers.
What if you were promoting a woodworking guide? You could provide bonus plans that include instructions for a project not included in the original guide.
If you promote a weight loss program, you can offer a meal plan or a shopping list, or even a recipe book as a bonus companion.
If you can match or exceed the perceived value of your bonus to the product you promote, you’re more likely to sell. This is how you can create an affiliate offer that converts.
Now that you know the secret, your affiliate offer that converts is within reach. You can become a super-affiliate.
This exceptional bonus serves as your most potent tool. This is how you make your affiliate offer the one your subscribers will pick over everybody else’s weaker offers.
Many affiliates are lazy.
Don’t let laziness stop you from creating an affiliate offer that converts.
You have a significant advantage by putting in effort instead of being lazy. Use it!
That’s it for today’s post. Please leave a comment below to let me know whether you appreciated this content or have any questions!
-Eric
PS. Remember to focus on the affiliate offer that converts well in your marketing strategies!
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